Is Convenience Ruining Your Shot at Success?

If your customer is lost, you’ve lost your customer

Yiqing Zhao
The Startup
Published in
5 min readAug 11, 2021

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Author with a book on her head
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Last week I was on my way to the theatre for rehearsal. The train I planned to transit got canceled, and the next one was 30 minutes away. I sent out a message in our Facebook group to let them know I was running late and got the following response:

“ Didn’t you read your…

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